Make indexation intentional
Use a sitemap, clean robots rules and canonical tags. Avoid duplicate URLs from trailing slashes, parameters and language variants without hreflang.
Indexation, speed, canonicals, sitemap, structured data and redirect basics for a clean launch.
Use a sitemap, clean robots rules and canonical tags. Avoid duplicate URLs from trailing slashes, parameters and language variants without hreflang.
Compress images, limit unused scripts and keep layout stable. Speed is both UX and a ranking contributor.
One H1, logical headings, descriptive internal links and crawlable HTML. Do not hide key copy behind unreadable scripts.
Organization, Service, FAQ and Breadcrumb schema help machines understand pages. Keep JSON-LD accurate — never fake ratings.
Plain-language Core Web Vitals for owners: what LCP, INP and CLS mean for leads — and what to fix first.
A redesign checklist covering goals, content, analytics, integrations and launch readiness.
When to prioritise Maps and local pack results versus broader organic rankings for service growth.